YouTube has move the descriptions area to right below the video. Taking into account the new space and default data such as date of the video, the area for description is down to about 100 characters or less. All the more reason for video marketers to be succinct and get your important keywords up front in your description
Obama aides said they would post YouTube videos of economic experts to communicate and rally support for the administration’s economic proposals. Obama advisers had found during the campaign that using experts, even those not widely known, instead of the usual political pundits in videos was far more effective in gaining support.
Not surprising that industry experts are more effective. I don’t know why talk shows keep interviewing political operatives. You know exactly what they are going to say.
Posted a Bo Diddley tribute on my new site Marketing Roadmap Radio. Watch the guy combing his hair in the audience. One of the most entertaining videos you’ll see.